Building an independent luxury brand takes grit, vision, and relentless faith. In an exclusive Volas Shoes interview with Midwest Leak Magazine, brand co-owner Alvando sat down with Lawrne Owens (Lo the Don) to share how he and his wife, Lisa Ray, turned a spiritual calling into a thriving footwear movement.

From Texas Beginnings to Italian Leather Excellence

Founded in 2023, Volas Shoes started with a single denim-and-leather design, the “Volas Breakthrough.” Today, the brand boasts over 50 products, including Italian leather footwear, purses, belts, and streetwear essentials.

• Craftsmanship First: Alvando prioritizes premium Italian leather to give customers top-tier quality while offering accessible items to serve the broader community.
• Modern Comfort: Tech-engineered soles deliver high-fashion aesthetics without sacrificing daily wearability.
• Cultural Co-Signs: Backed by the “Volas Takeover” movement, the brand gains shine through hip-hop artists, ambassadors like “Macaroni Tony,” and features on Fox Soul’s Street Flavor TV.

Community Impact & Naptown Boundaries

Building Black wealth through independent retail requires patience. Alvando treats the first three to five years as a foundational stage, emphasizing that long-term legacy outweighs quick profits.

Why does this matter to our community? Independent Black fashion brands provide economic empowerment, representation, and creative ownership. Beyond online success, Volas Shoes is prioritizing real-world connections, with active plans to visit Indianapolis (Naptown) to meet customers face-to-face and touch the culture directly.

Follow their journey at rollive.biz or on Fanbase at @volage.